CEREBRATE
Our thoughts in snippets
10 Challenges in planning for Out of Home Media
Media planning is especially important for Out-Of-Home (OOH) advertising because this type of advertising relies ...
How Location intelligence help in measuring ROI for OOH Media campaigns
Revolutionizing OOH Advertising: How location intelligence derived through mobility data can improve Media Planning and ...
Is Mumbai traffic still a linear one? RoadStar says no!
Image Courtesy : maps.google.com For decades, whenever someone talks about mobility within Mumbai, many quote ...
Lady who rode a lion.
Every marketer in the country would reckon with at least one brand campaign that ...
Delivery value vs Buying Outcomes
Using mobility data, RoadStar provides the footfall count for any location – 24x7 365 in ...
Where Delhi Eats – Omicron vs normal days
Where Delhi eats - Omicron vs Normal days is our attempt to explore on how ...